As the adage goes, it takes a village, and now more than ever we’re all feeling that. The National Local Moms Network takes that to the next level, offering community building, events, and information in a variety of places. In Michigan, the Troy, MI, native Lauren Giacco is at the helm of the local chapter, Birmingham Bloomfield Hills Moms, bringing heart and health to her local community.

 Giacco’s desire to connect and create has been part of her life since she was a child. An athlete all the way through college, she also learned about nutrition from her mom, a nurse. Along with this healthy lifestyle, her parents also instilled the importance of community, and she was surrounded with a loving circle of friends that felt like family.
She’s now raising her own kids in that spirit, with a village of parents and friends she knows would show up without hesitation. For the heart-centered entrepreneur, community isn’t just something she grew up with. It’s something she’s intentionally building for her own family every day. Below, she shares how she offers the same gifts to moms in Michigan.

SBS: How did you get involved with the Local Moms Network? What drew you to the organization?
Lauren Giacco: After graduating college, I packed my bags and moved to LA, chasing a career in event planning in the heart of Hollywood. It was exciting, fast-paced, and, honestly, a bit overwhelming. Eventually, I followed my then-boyfriend (now husband!) back home and transitioned into the advertising and marketing agency world, where I worked until welcoming my second child. That’s when I pivoted to freelancing, collaborating with a variety of clients, and exploring new opportunities. In 2022, my good friend Jenny Rosenthal brought Birmingham Bloomfield Hills Moms to life during COVID. As her speech business grew, she quickly realized this platform needed someone who could run and expand it, and she knew it would be a perfect fit for me. 

What drew me in was simple: the heart behind it. Being in the thick of motherhood myself, I understand how vital a resource like this is for moms in our community. It’s more than just a platform: It’s a lifeline, a place to connect, and a way to support one another. Taking this on wasn’t a hard decision. It was a no-brainer. It’s been a wild, rewarding journey, and I’m so grateful to be here, building a community and connecting with amazing moms every day.

SBS: How do you source and create the site?

LG: Every day and week look different. It’s truly built on connections, what’s new in town, and what moms are needing most in the moment. There’s no real structure to this. And I love it that way.

SBS: What are your favorite parts of this type of work?

LG: Honestly, it’s simple. Meeting all the businesses in the community and the moms they help impact.

SBS: What have been some happy surprises and challenges along the way?

LG: Entrepreneurship, much like motherhood, has been full of surprises—some happy, some challenging, but all part of the journey. One of the happiest surprises has been the power of community. When I stepped in to run Birmingham Bloomfield Hills Moms, I knew I wanted to create a supportive space for moms. But I didn’t realize just how much that community would pour back into me. The connections I’ve made, the women I’ve met, and the way we show up for each other—whether it’s sharing resources, celebrating wins, or just offering a listening ear—has been incredible. It’s a reminder that building something meaningful is never a solo journey.

The biggest challenge? Wearing all the hats—business owner, mom, wife, friend—and trying to do each one well. There’s this constant push and pull between work and life, especially when you're building something you’re passionate about. The lines blur, and it can be hard to ‘clock out’ when your work feels so personal. I’ve learned that the key isn’t striving for perfect balance, but rather giving myself permission to pivot. Some days, work leads. Other days, family comes first.

Ultimately, the surprises and challenges have taught me the same lesson: You can’t do it all alone. Leaning on your community, asking for help, and giving yourself grace makes the journey not only more manageable, but also more meaningful.

SBS: What do you think are the biggest obstacles facing female entrepreneurs today? How do you approach them personally and as a community builder?
LG: Honestly, it’s finding balance, or at least some version of it. As women, we’re often wearing multiple hats—entrepreneur, mother, partner, friend—all while trying to carve out time for ourselves. The pressure to be ‘all in’ at work without letting anything slip at home can feel overwhelming. It’s not just about managing time; it’s about managing energy, expectations, and emotions. Personally, I approach this by giving myself permission to not have it all perfectly balanced at once. Some days, work takes the front seat. Other days, it’s my family or my own well-being. It’s a constant shift, and I’ve learned that the key is being intentional: how I spend my time, who I surround myself with, and what I say yes to. 

As a community builder, I believe the most powerful thing we can do is create spaces for honesty and support. I’m passionate about fostering a network where women can talk about the hard stuff: feeling stretched too thin, battling imposter syndrome, or figuring out how to scale a business while raising a family. By sharing our experiences, we remind each other that we’re not alone, and that success doesn’t mean doing it all by yourself. Ultimately, the answer to these obstacles isn’t striving for ‘perfect balance.’ It’s building community, offering grace, and lifting each other up as we navigate the messy, beautiful realities of entrepreneurship and life.

SBS: What skills and information have you taken from your past work or life into your work now?
LG: So much of what I do now is a reflection of the skills and experiences I’ve gathered along the way, both in my career and in life. From my hospitality and marketing background, I’ve learned how to build relationships, solve problems creatively, and think both strategically and on my feet. Event planning taught me the art of balancing structure and flexibility, because no matter how perfect the plan, there’s always a curveball.

Motherhood has only strengthened these skills. It’s shown me the power of patience, adaptability, and empathy, all of which play a huge role in how I connect with people, whether it’s building community for moms or collaborating with clients. Ultimately, I’ve learned that success—whether in business, parenting, or life—is about staying resilient, thinking outside the box, and always leading with heart.

SBS: What's your own health, self-care and wellness routine?
LG: My health and wellness routine is a blend of self-care practices, fitness, and professional treatments to keep me feeling my best. I’m a big believer in supplements and IV drips, and I’ve been fortunate to work with Dr. Alex Zayid, who has guided me on the best regimen to support my body’s needs. The results speak for themselves, especially in terms of boosting my energy and overall vitality. In addition to that, I’m all about taking care of my skin. With Dr. Zayid's treatments, I keep my skin looking and feeling its best. Whether it’s regular facials or specific skincare treatments, I'm committed to giving my skin the attention it deserves.

Fitness is another key piece of my routine. I make time for regular workouts that keep me strong and energized. I focus on a mix of strength training, cardio, and flexibility exercises, depending on how my body feels. It's all about balance and making sure I’m staying active in a way that feels good. I also prioritize mental wellness. Meditation, journaling, and downtime are just as important as physical health. It’s a holistic approach that I’ve found truly supports my well-being. I believe I’m a mirror for my kids and hope they embark on finding wellness, health, and self-care in their older years.

The best, zaniets part of being Lauren: I embrace the messy, magical, and unpredictable, because that's where the best moments happen. Being a mom, a business owner, and everything in between means rolling with the unexpected…and maybe even laughing at it along the way.

Lauren’s SBS Mantras: Honestly—all of them. Be Strong because as a mom, strength is something we carry every day. No one does what we do, and that inner resilience is a quiet kind of fearlessness.Then, Be Happy because true happiness starts from within. If you’re not at peace with yourself, it’s hard to find joy in others. And, Be Thankful, which is something I remind myself and my kids often. Be thankful for life, for friends, for the small moments, and for the gift of a new day. It’s not always easy, but these reminders ground me—in motherhood, in life, and in the everyday chaos

Lauren’s Bloomfield Hills Faves:
Healthy Restaurant: Sweetgreens
Splurge Restaurant: Grey Ghost
Nightlife Spot: Detroit. I love the city.
Med Spa: Icon Anti-Aging
Fitness Studio: My own personal workout room. It’s my sanctuary workout space.
Fun Activity: I love the Birmingham Farmers Market, and sitting outside at EM or Sal’s with my mom friends enjoy a margarita or glass of wine.
Calming Activity: The spa. It’s been a while but love a good facial and massage.
Books: Anxious Generation and Read Mel Robbins Let Them by Mel Robbins